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Power to the T-Shirt
Monday, Feb 25, 2008 from Baraga, Michigan
Posted: Feb 25, 2008 | 899 words | 0 Comments
(as posted originally on Yooper Steez)
Ahh, the tee shirt (or t-shirt). It is the ultimate fashion icon of the United States as no other country wears more t-shirts than U.S. citizens. We love them. Everyone has got to have a dozen t-shirts (or several dozen like me).
Communicating with t-shirts is something Americans know how to do best, they have it down to a “T” (insert laughter here). It can be at a bus stop, in a classroom, a concert, or anywhere else. A person wearing a t-shirt doesn’t have to talk to show a part of their character. It’s a way Americans brand themselves and reveal a small part of their character: a sports team, logo, city name, humor and more. The list goes on and on.
When I finished my 50-state tour of the United States I returned home and found myself sorting through about 50 tees I had collected on the road. They had stories, they represented where I had been, what I’ve done, and even things I ate.
One small conclusion I made was that there is no joy to wearing a Nike, Burton, or Abercrombie t-shirt. For most of my trip I wore nothing but local t-shirts of places I had been, and it became the starting point for many great conversations.
Why I love the power of a t-shirt
If only I had a Yooper Steez shirt for all of this, but now you will when you go on your 50-state tour.
For all the times I educated people on my trip about what a “Yooper” is, how big the Lake Superior really is, or what a pasty is, I became motivated to come back and start a new project all about the Upper Peninsula. I hope people will be able to experience similar stories and simply be able to point to their shirt to show people where they live.
I’ve always wanted to create a top notch U.P. website and start a college scholarship. And I realized that unlike Belleville, Eskimo Joe’s, Vermont, or countless other places there wasn’t a t-shirt that was thee t-shirt of the Upper Peninsula.
And this is how Yooper Steez came to be.
All the best, Justin “Bugsy” Sailor
P.S. If you have any similar t-shirt stories, please share.